The terms Artificial Intelligence (AI) and Machine Learning are often used interchangeably, but that is not always the case. Machine learning is just one aspect of AI, a field that uses statistical analysis to help computer systems to “learn” without being specifically programed using algorithms.
Artificial intelligence is the overall label applied to technology that enables systems to mimic the human mind and work and react in a way similar to humans. AI can include anything from speech and image recognition to the ability to interact in a human manner in applications such as chatbots.
Machine learning, by way of contrast, is the ability of a computer – including systems and devices – to continually improve itself through gathering and analyzing data. It can predict possible outcomes and become better at a process in a way that seems much like human learning.
How can AI and Machine Learning impact HR?
With the advancement in technological advancements, some jobs will go away while others will be created. Repetitive or dangerous tasks can be conducted by machines, while humans take on new and more interesting challenges.
In hiring, chatbots can take the place of initial screenings. This can allow recruiters and hiring managers to engage on a deeper level when the candidate reaches them in the process. It can also prevent good prospects from getting lost through lack of engagement. AI can provide ongoing support and communication to keep candidates engaged throughout the process and follow through on next steps.
Lack of communication is one of the top complaints among job seekers and a reason you could lose a top candidate to a competitor before you get the chance to make an offer. Introducing technology that uses AI and machine learning into the hiring process can help with automating repetitive tasks freeing recruiters to focus on the one-on-one interactions where they have the most impact. Your hiring team can choose from a narrowed list of candidates without needing to spend time with individuals who were never in the running.
Maximizing technology will allow HR to focus on engagement, professional development and retention strategies to keep current employees fully engaged. Technology might not ever be able replace these important HR functions, but it can have a significant impact on your organization’s success and bottom line.
If you’d like to learn more about the role AI and Machine Learning can play in your company, contact the experts at HR Works today.
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